NTTU Institute of International Education

Electronic Commerce (International Standard Program)

ic-22.png https://niie.edu.vn/
  • Major code : 7340122
  • No. of Credits: 150
  • Delivery mode: Full time
  • Training Orientation: Applied orientation
  • Program duration : 3.5 years
  • Degree title : Bachelor
  • Program Assessement and Accreditation: 

Brief introduction

E-Commerce is a method of conducting online business that leverages information technology and the Internet to facilitate fast and efficient online transactions, including buying, selling, exchanging, and payment processes.The E-Commerce program at NIIE is designed to equip students with the necessary skills to successfully conduct business and work in the digital space (e-commerce sites, social networks, etc.). The interdisciplinary curriculum covers knowledge areas such as the digital environment (commercial business law, e-commerce site design, security, etc.), digital communication (digital marketing, brand management, customer behaviour, etc.), logistics (logistics management, distribution channel management, etc.), and management (customer care, business strategy, etc.).A distinctive feature of the E-Commerce program at NIIE is the use of advanced international textbooks, bilingual instruction in English and Vietnamese, and a practical training model that includes case studies, business projects, company visits, and expert meetings. Additionally, the program integrates enhanced English training through six levels, from basic to B2 standard (equivalent to IELTS 5.5 – 6.0), enabling students to confidently work in international environments.

Learning environment

The program is taught at District 7 Campus with modern, international standard equipment. The team of Vietnamese and foreign lecturers are rich in practical experience. Students also have the opportunity to transfer to study abroad in the UK, USA, Finland…